Editors: Narendra Kumar, Pradipta Banerjee

AI-Driven Entrepreneurship: Strategies for Financial Success in Startups and Economies

eBook: US $49 Special Offer (PDF + Printed Copy): US $104
Printed Copy: US $79
Library License: US $196
ISBN: 979-8-89881-298-0 (Print)
ISBN: 979-8-89881-297-3 (Online)
Year of Publication: 2026
DOI: 10.2174/97988988129731260101

Introduction

AI-Driven Entrepreneurship: Strategies for Financial Success in Startups and Economies explores how AI enhances innovation, optimizes operations, strengthens risk management, and drives economic development across both emerging and advanced markets.

The book brings together global research, case studies, and conceptual insights, presenting diverse applications of AI—from startup transformation in India and fintech advances to rural tourism, UPI adoption, healthcare innovation, digital marketing, and financial forecasting. With contributions from scholars and practitioners across India, Nepal, Spain, and beyond, the book provides a broad international perspective on the opportunities and challenges of AI-driven entrepreneurship.


Key Features

  • - Integrates multidisciplinary perspectives from commerce, economics, and management.
  • - Presents real-world case studies and empirical research across diverse industries and global contexts.
  • - Examines AI’s impact on financial forecasting, risk mitigation, human capital, tourism, digital marketing, and emerging technologies.
  • - Combines theoretical frameworks with practical tools and strategic insights for startups and enterprises.
  • - Guides readers on leveraging AI for innovation, operational efficiency, and sustainable business growth.

Target Readership :

Academics, researchers, business students, entrepreneurs, startup founders, and corporate strategists.

Contributors

Editor(s):
Narendra Kumar
Department of Management Studies
Kumaun University
Nainital, Uttarakhand
India


Pradipta Banerjee
Department of Commerce
Department of Business Administration
SKB University
Purulia, West Bengal, India




Contributor(s):
Ajit Kumar Sabat
School of Management
Centurion University of Technology and Management
Bhubaneswar Campus, Odisha
India


Anita Kumari
Department of Commerce
Dr. Harisingh Gour Vishwavidyalaya
Sagar, Madhya Pradesh
India


Atanu Talukdar
Koneru Lakshmaiah Education Foundation (Deemed to be University)
Green Fields, Vaddeswaram, Guntur, Andhra Pradesh
India


Aditya Prasad Sahoo
Department of Commerce
Ravenshaw University
Cuttack, Odisha
India


Akshay M
School of Management Studies
Cochin University of Science and Technology
Kochi, Kerala
India


B. Vamsi Krishna
MBA Department
KL Business School,Koneru Lakshmaiah Education Foundation
Green Fields, Vaddeswaram, Guntur, Andhra Pradesh
India


Ch. Anudeep
Department of Management
Shri Vishnu Engineering College for Women (A)
Bhimavaram, West Godavari, Andhra Pradesh
India


Dhananjoy Ghosh
Department of Business Administration (Human Resource)
The University of Burdwan
India


Debabrata Sharma
Department of Finance
Biju Patnaik Institute of Information Technology and Management Studies
Odisha
India


Jose Jesus Delgado Pena
Universidad de Malaga
Spain


Jyoti Gupta
Department of Management, Faculty of Social Science
Dayalbagh Educational Institute
India


K. Hema Divya
MBA Department
KL Business School,Koneru Lakshmaiah Education Foundation
Green Fields, Vaddeswaram, Guntur, Andhra Pradesh
India


K.V. Rama Murthy
Department of Management
Shri Vishnu Engineering College for Women (A)
Bhimavaram, West Godavari, Andhra Pradesh
India


Kishore Kumar Das
Department of Commerce, School of Commerce and Management
Ravenshaw University
Cuttack, Odisha
India


Kousik Mandal
Department of Business Administration
Vidyasagar University
India


Monika Thapa
Uniglobe College (Pokhara University Affiliate)
Kathmandu
Nepal


Meenakshi Chawla
St. John’s College
Agra
India


Nirmal Chandra Roy
Department of Business Administration (Human Resource)
The University of Burdwan
India


Nilanjan Ray
Faculty of Management Studies
JIS University
India


Nisa James
School of Management Studies
Cochin University of Science and Technology
Kochi, Kerala
India


Pooja Thakur
Shri Rajendra Suri Government College (DAVV)
Dhar, Madhya Pradesh
India


Priyanka Chawla
Prestige Institute of Management and Research
Gwalior
India


Rupak Karmakar
Department of Commerce & Management
Barasat College
West Bengal
India


Rupsa Mahapatra
Department of Commerce
MPC Autonomous College
Takhatpur, Baripada, Odisha
India


Rajani Agrawalla
School of Management
Centurion University of Technology and Management
Bhubaneswar Campus, Odisha
India


Radhe Shyam Pradhan
Uniglobe College (Pokhara University Affiliate)
Kathmandu
Nepal


Rachita Sharma
St. John's College
Agra
India


Sonali Mohapatra
KIIT University
Bhubaneswar, Odisha
India


Shyamasundar Tripathy
MBA Department
KL Business School,Koneru Lakshmaiah Education Foundation
Green Fields, Vaddeswaram, Guntur, Andhra Pradesh
India


Sushanta Kumar Tarai
Kalinga Institute of Social Sciences (KISS) Deemed to be University
Bhubaneswar
India


Snigdharani Panda
Kalinga Institute of Social Sciences (KISS) Deemed to be University
Bhubaneswar
India


Sumit Pradhan
Uniglobe College (Pokhara University Affiliate)
Kathmandu
Nepal


Sanjeeb Kumar Dey
Department of Commerce
Ravenshaw University
Odisha
India


Sudin Bag
Department of Business Administration
Vidyasagar University
India