About the Series

Rohit Bansal

Dr. Rohit Bansal is working as a professor in the Department of Management Studies at Vaish College of Engineering, Rohtak. He obtained a Ph.D. in management from Maharshi Dayanand University, Rohtak. With a rich experience of 16 years, he has achieved growth through robust and proactive academic initiatives. Moreover, he is working as an Online Adjunct Faculty in Optics Teacher Training Institute, Liberia. He has authored and edited 41 books with renowned national and international publishers including Springer Nature, IGI Global USA, Scrivener-Wiley Publishing, De Gruyter, Germany, Central West Publishing, Australia, etc. In addition to Dr. Rohit has published 176 research papers and chapters in journals of repute including Scopus indexed as well as edited books. His research work has been published in leading publishers like Springer, MDPI, HIndawi, IGI Global, Cell Press, De Gruyter, Elsevier, Inderscience, Wiley, etc. He has also presented papers in 60 conferences and seminars including IIM Indore, IIM Ranchi, IIM Jammu, and IIM Kozhikode. His areas of interest include marketing management, organizational behavior, customer engagement, digital marketing, influencer marketing, human resource management, mental health and well-being, emerging technologies, industry 5.0, sustainable development, e-learning, and organizational development. He is on the Editorial Advisory Board as a member of 110 national and international peer-reviewed journals. He has served as a member of the technical committee in many international conferences. Dr. Rohit has acted as Session Chair and speaker at many international conferences. He has been awarded many times for his contribution to academics and research. He is a member of many national and international organizations.